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PalateKit Pick

Creative brief for motion projects v1.0.0

Use this resource to write a creative brief for client sign-off

New

  • 492 downloads
  • 242 likes
  • 195 saves

$4.99

Lifetime access to this resource, with its updates.

Install with the CLI

In a terminal, from the folder you want:

npx --yes palatekit@latest install client-motion-brief

With no option, the skill goes to ~/.agents/skills/; add --agent claude-code (or codex, cursor…) to target an agent.

First time: connect the CLI with

npx --yes palatekit@latest login

The agent reads the client request across eleven dimensions (goal, audience, message, tone, distribution, budget and more), flags blocking gaps and drafts the questions to send. You get a one-page brief with flagged assumptions and a sign-off block, before any design work starts.

Mostly picked by

Updated November 2, 2026

A filled one-page project brief with eleven sections and a sign-off block.

Details

Works in
Install guides
Generates with
Your agent's model
Licence
MIT

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What you get

  • SKILL.md: method, decision tree, brief template
  • references/clarifying-questions.md: send-ready questions
  • references/vague-translator.md and worked-example.md: vague-word translator and a full brief

Good fit for

  • A client who asks for "a cool video" with no detail
  • Scoping a quote before starting an animation project
  • Getting creative intent approved in writing

Not for

  • Producing the animation itself
  • Writing a detailed script or storyboard

Tags

  • brief
  • motion design
  • client
  • quote
  • freelance

About

You say

"Here is my client's message: they want an animated explainer for their app. Turn it into a brief and list the questions to send."

A filled one-page project brief with eleven sections and a sign-off block.

Skill published by iart-ai under the MIT license.

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Prerequisites

You bring
The client's raw request and Your rate range or the known budget

How to use it

  1. Install the skill in your agent's skills folder.
  2. Paste the client's raw request.
  3. Send the question email, then get the completed brief signed off.

Content preview

Files

  • LICENSE1.1 KB
  • NOTICE-PALATEKIT.md0.4 KB
  • README.md0 KB
  • references/clarifying-questions.md3.6 KB
  • references/vague-translator.md2.3 KB
  • references/worked-example.md3.7 KB
  • SKILL.md13.2 KB

Origin and licence

Modified by PalateKit

Author
iart-ai
Source
github.com/iart-ai/freelance-motion-skills/tree/d85c2b484693d0387333c778d9c95230fa1856ce/skills/creative-brief
Licence
MIT

Notice

Version modifiée de « creative-brief » (iart-ai, MIT) : traduction française et fiche par PalateKit.

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Frequently asked questions

Are the reference files needed?

They ship in the folder and enrich the result: question bank, vague-word translator, full example.

It mentions other skills. Does it depend on them?

It names motion-art-direction and animation-principles for later steps, but works on its own.