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Audit competitors' visual codes v1.0.0

Use this resource to find open visual space against competitors before defining an identity

New

  • 392 downloads
  • 207 likes
  • 159 saves

Free

Install with the CLI

In a terminal, from the folder you want:

npx --yes palatekit@latest install competitor-visual-audit-whitespace

With no option, the skill goes to ~/.agents/skills/; add --agent claude-code (or codex, cursor…) to target an agent.

First time: connect the CLI with

npx --yes palatekit@latest login

The agent reviews your competitors' visual and verbal codes, applies Neumeier's good/different chart and a perceptual map, then shows where to stand out and where to follow convention. You get a snapshot to guide design choices.

Mostly picked by

Updated November 2, 2026

Card for the “Audit competitors' visual codes” skill

Details

Works in
Install guides
Generates with
Your agent's model
Licence
MIT

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What you get

  • SKILL.md: audit grid, zig-or-zag rules and perceptual map
  • reference/templates.md: table and visual checklist templates

Good fit for

  • You are building an identity in a very uniform category
  • Your logo looks like a competitor's

Not for

    Tags

    • competitive audit
    • visual identity
    • differentiation
    • perceptual map
    • design

    About

    You say

    “Audit the visual identities of five neobank competitors and find the open space.”

    Card for the “Audit competitors' visual codes” skill

    Skill published by mike-coulbourn under the MIT license, delivered in its original version.

    Show more

    How to use it

    1. Install the skill in your agent's skills folder
    2. Ask your agent to find open visual space against competitors before defining an identity
    3. Review and adjust the result

    Content preview

    Files

    • LICENSE1 KB
    • NOTICE-PALATEKIT.md0.5 KB
    • reference/templates.md9.2 KB
    • SKILL.md6.9 KB

    Origin and licence

    Listed unmodified

    Author
    mike-coulbourn
    Source
    github.com/mike-coulbourn/claude-vibes/tree/1f8b5083ab2406d71b16fbc06e80c21f4b1f1235/plugins/vibes/skills/competitive-visual-audit
    Licence
    MIT

    Notice

    « competitive-visual-audit » (mike-coulbourn, MIT) livré dans sa version d'origine : fiche en français et en anglais par PalateKit.

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