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Choose your go-to-market motions v1.0.0

Use this resource to choose the acquisition channels for a product

New

  • 515 downloads
  • 236 likes
  • 102 saves

Free

Install with the CLI

In a terminal, from the folder you want:

npx --yes palatekit@latest install gtm-motions-selector

With no option, the skill goes to ~/.agents/skills/; add --agent claude-code (or codex, cursor…) to target an agent.

First time: connect the CLI with

npx --yes palatekit@latest login

The agent reviews seven approaches: inbound, outbound, paid, community, partners, ABM and PLG. It scores each against your product and market, picks two to four, and builds a 90-day plan with tools, budget and metrics.

Updated November 2, 2026

Chart comparing seven go-to-market approaches

Details

Generates with
Your agent's model
Licence
MIT

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What you get

  • SKILL.md covering the seven approaches with tools, tactics, strengths and limits
  • Five-step scoring method
  • Input format and expected output
  • Trade-off tips

Good fit for

  • Launching a product with no clear acquisition strategy
  • Choosing between content, outreach and ads
  • Preparing a quarterly marketing plan

Not for

  • Writing campaign copy
  • Setting up ad accounts
  • Analyzing existing performance data

Tags

  • gtm
  • marketing
  • acquisition
  • strategy
  • launch

About

You say

"I'm launching an invoicing app for freelancers at 15 euros a month: which GTM motions should I choose?"

Chart comparing seven go-to-market approaches

Skill published by phuryn under the MIT license, translated by PalateKit.

Show more

Prerequisites

You bring
Product and target description and Budget and team size

How to use it

  1. Describe product, price, audience, team and budget
  2. Let the agent score the seven motions
  3. Confirm the mix and the 90-day plan

Content preview

Files

  • LICENSE1.1 KB
  • NOTICE-PALATEKIT.md0.4 KB
  • SKILL.md7.5 KB

Origin and licence

Modified by PalateKit

Author
phuryn
Source
github.com/phuryn/pm-skills/tree/07b34f64ee828df08953f505b7f747aef85ae7c6/pm-go-to-market/skills/gtm-motions
Licence
MIT

Notice

Version modifiée de « gtm-motions » (phuryn, MIT) : traduction française et fiche par PalateKit.

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Frequently asked questions

Are the listed tools required?

No, they are examples; the agent can suggest others for your budget.

Is it part of a larger set?

It comes from a product management skills repo but works on its own.