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Learn the brand: claims, voice, identity v1.0.0

Use this resource to get a brand's facts, claims and voice rules confirmed by its owner

New

  • 493 downloads
  • 117 likes
  • 149 saves

Free

Install with the CLI

In a terminal, from the folder you want:

npx --yes palatekit@latest install onboard-brand-claims-voice

With no option, the skill goes to ~/.agents/skills/; add --agent claude-code (or codex, cursor…) to target an agent.

First time: connect the CLI with

npx --yes palatekit@latest login

The agent starts from what GooseWorks already found about the brand, asks only for the gaps and puts the claims, voice and visual elements to the owner. It checks every claim, including those research marked as approved, and saves each step as it goes.

Mostly picked by

Updated November 2, 2026

Card for the “Learn the brand: claims, voice, identity” skill

Details

Works in
Install guides
Generates with
Your agent's model
Licence
MIT

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What you get

  • SKILL.md: interview, approval gates, saving and final read-back
  • references/brand-record-template.md: brand record template
  • references/claims-craft.md: writing claims

Good fit for

  • You start with a new brand and want clear rules
  • Your price or product changed and the claims need a review

Not for

    Tags

    • brand
    • claims
    • voice
    • approval

    About

    You say

    “Learn my brand: here is our brand book, and tell me what we can claim.”

    Card for the “Learn the brand: claims, voice, identity” skill

    Skill published by gooseworks-ai under the MIT license, delivered in its original version.

    Show more

    How to use it

    1. Install the skill in your agent's skills folder
    2. Ask your agent to get a brand's facts, claims and voice rules confirmed by its owner
    3. Review and adjust the result

    Content preview

    Files

    • atoms/brain-write-back/ATOM.md6.9 KB
    • atoms/claims-audit/ATOM.md3.9 KB
    • atoms/voice-calibrate/ATOM.md3.1 KB
    • LICENSE1 KB
    • NOTICE-PALATEKIT.md0.5 KB
    • references/brain-map.md10.2 KB
    • references/brand-record-template.md6.3 KB
    • references/category-rules.md9.6 KB
    • references/claims-craft.md13.5 KB
    • references/intake-craft.md7.9 KB
    • references/voice-craft.md6.4 KB
    • SKILL.md14.6 KB
    • skill.meta.json4.6 KB
    • tests/test-by-hand.md12.1 KB

    Origin and licence

    Listed unmodified

    Author
    gooseworks-ai
    Source
    github.com/gooseworks-ai/goose-skills/tree/1add09bd8e0d057e91e25c96b9282498e2fcb2a2/drafts/marketing/learn-my-brand
    Licence
    MIT

    Notice

    « learn-my-brand » (gooseworks-ai, MIT) livré dans sa version d'origine : fiche en français et en anglais par PalateKit.

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