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Paid ads manager v1.0.0

Use this resource to analyze your paid ads and decide what to change

New

  • 591 downloads
  • 128 likes
  • 202 saves

$4.99

Lifetime access to this resource, with its updates.

Install with the CLI

In a terminal, from the folder you want:

npx --yes palatekit@latest install paid-ads-manager

With no option, the skill goes to ~/.agents/skills/; add --agent claude-code (or codex, cursor…) to target an agent.

First time: connect the CLI with

npx --yes palatekit@latest login

The agent reads a CSV export from your ad platform, or connects to TikTok Ads, then judges the account by campaign, ad set and creative. It compares platform numbers with your CRM, recommends changes with their dollar impact, and drafts three copy variants and a creative brief. Nothing is changed without an explicit yes, one change at a time.

Mostly picked by

Updated November 2, 2026

Skill card: ad account analysis with a verdict per campaign and changes priced in dollars.

Details

Works in
Install guides
Generates with
Your agent's model
Licence
Apache-2.0

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What you get

  • SKILL.md: the seven-step method, from reading the data to the follow-up check
  • reference/data_sources.md: how to export CSVs and reconcile platform and CRM numbers
  • reference/diagnostics.md and gotchas.md: cutoffs, minimum volumes and common traps
  • reference/change_playbook.md and ad_copy.md: approval blocks, copy variants and creative briefs

Good fit for

  • You spend on ads and do not know if it pays back
  • Your cost per lead is rising and you cannot tell which campaign to cut
  • You want new ad copy in your own voice, tested in a useful way

Not for

  • Opening an ad account or launching a first campaign from scratch
  • Judging a campaign with no conversion tracking from clicks alone
  • Running large budgets with complex automated bidding

Tags

  • ads
  • advertising
  • budget
  • copywriting
  • campaigns

About

You say

"Here is my last 30 days of Meta Ads as a CSV. Tell me what works, what wastes my budget, and price every change in dollars per month."

Skill card: ad account analysis with a verdict per campaign and changes priced in dollars.

Skill published by Anthropic under the Apache-2.0 license.

Show more

Prerequisites

You bring
A CSV export of your campaigns (30 to 90 days) and A few ads or emails in your tone, if you want copy in your voice

How to use it

  1. Export your campaign report as a CSV from your ad platform.
  2. Ask the agent for the analysis and read the change list ranked by impact.
  3. Approve changes one at a time; the agent gives the exact click path or applies them through a connector.

Content preview

Files

  • LICENSE11.5 KB
  • NOTICE-PALATEKIT.md0.4 KB
  • reference/ad_copy.md4.8 KB
  • reference/change_playbook.md5.4 KB
  • reference/data_sources.md5 KB
  • reference/diagnostics.md4.6 KB
  • reference/gotchas.md5.9 KB
  • SKILL.md9.7 KB

Origin and licence

Modified by PalateKit

Author
Anthropic
Source
github.com/anthropics/knowledge-work-plugins/tree/2574e29377c7173d0cecffef29a6ecbd7f8ccb5d/small-business/skills/ad-manager
Licence
Apache-2.0

Notice

Version modifiée de « ad-manager » (Anthropic, Apache-2.0) : traduction française et fiche par PalateKit.

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Frequently asked questions

Do I need to connect an ad platform?

No. The CSV export path is the main mode: the analysis and recommendations are identical, only the execution becomes a list of clicks you make yourself. TikTok Ads, Canva and a CRM are optional connectors.

What about the voice profile and shared files it mentions?

The skill points to files from a larger plugin (voice profile, artifact style). They are not included here: without a profile it asks for three ads or emails you like, and the examples use US dollars.