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Positioning and ideal customer profile v1.0.0
Use this resource to define the positioning, ideal customer profile and messages of an AI product
New
- 568 downloads
- 153 likes
- 200 saves
Free
Install with the CLI
In a terminal, from the folder you want:
npx --yes palatekit@latest install positioning-and-icp-definitionWith no option, the skill goes to ~/.agents/skills/; add --agent claude-code (or codex, cursor…) to target an agent.
First time: connect the CLI with
npx --yes palatekit@latest loginThe agent guides you through a four-layer positioning stack, drafts the positioning statement, then defines the ICP from enrichment signals. It checks product-market fit and the message architecture. You get a positioning statement and a prioritised target.
Updated November 2, 2026
Previews
Details
- Install guides
- Generates with
- Your agent's model
- Licence
- CC-BY-4.0
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What you get
- SKILL.md : positioning stack, statement template and common mistakes
- SKILL.md : ICP scoring model and prioritisation matrix
- references/quick-reference.md : quick reference
Good fit for
- Your message changes depending on who you talk to
- You are launching an AI product and do not know who to sell to first
Not for
Tags
- positioning
- icp
- messaging
- pmf
- ai product
About
You say
“Help me position my contract-audit tool for in-house lawyers.”
Skill published by tech-leads-club under the CC-BY-4.0 license, delivered in its original version.
Show moreShow less
How to use it
- Install the skill in your agent's skills folder
- Ask your agent to define the positioning, ideal customer profile and messages of an AI product
- Review and adjust the result
Content preview
Files
- LICENSE1.5 KB
- NOTICE-PALATEKIT.md0.5 KB
- references/quick-reference.md2.2 KB
- SKILL.md27.3 KB
Origin and licence
Listed unmodified
- Author
- tech-leads-club
- Source
- github.com/tech-leads-club/agent-skills/tree/738451e40785750a8e8de5bce8112675f5f0df02/packages/skills-catalog/skills/(gtm)/positioning-icp
- Licence
- CC-BY-4.0
Notice
« positioning-icp » (tech-leads-club, CC-BY-4.0) livré dans sa version d'origine : fiche en français et en anglais par PalateKit.
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