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Press Release Writer v1.0.0

Use this resource to write a press release and prepare it for sending to the media

New

  • 370 downloads
  • 228 likes
  • 205 saves

$4.99

Lifetime access to this resource, with its updates.

Install with the CLI

In a terminal, from the folder you want:

npx --yes palatekit@latest install press-release-writer

With no option, the skill goes to ~/.agents/skills/; add --agent claude-code (or codex, cursor…) to target an agent.

First time: connect the CLI with

npx --yes palatekit@latest login

The agent collects the facts, looks for the news angle and offers five to ten headlines before writing. It then drafts the release from the template for your type of announcement (launch, funding, partnership, crisis and more) and the conventions of the target region. You get the text, a note on the angle chosen and next steps: a pitch email for journalists and social posts.

Updated November 2, 2026

Preview of a press release with headline, lead, executive quote, company boilerplate and media contact.

Details

Generates with
Your agent's model
Licence
MIT

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What you get

  • SKILL.md: an eight-step method, the release structure and quality checks
  • references/press-release-types.md: templates by type of announcement
  • references/regional-conventions.md: style guide, dateline and send timing by region
  • references/media-formats.md, journalist-email-pitch.md, writing-principles.md and output-options.md

Good fit for

  • Announcing a product or service launch to the press
  • Preparing a release for a specific country or language
  • Writing the email that carries the release to journalists

Not for

  • Writing a blog post or a technical article
  • Writing newsletter issues
  • Announcing something with no real news value

Tags

  • press release
  • public relations
  • announcement
  • journalists
  • launch

About

You say

"Write a press release for the launch of my online tea shop, aimed at the French press. Here are the figures and the founder's quote."

Preview of a press release with headline, lead, executive quote, company boilerplate and media contact.

Skill published by samber under the MIT license.

Show more

Prerequisites

You bring
The news to announce and its key figures and The spokesperson's name, the quote and the target market

How to use it

  1. Install the skill in your agent's skills folder.
  2. Give the news, the target market, the spokesperson and your figures.
  3. Pick a headline from the options, then review the release and the journalist email.

Content preview

Files

  • LICENSE1.1 KB
  • NOTICE-PALATEKIT.md0.4 KB
  • references/journalist-email-pitch.md9.4 KB
  • references/media-formats.md12.3 KB
  • references/output-options.md1.2 KB
  • references/press-release-types.md13.1 KB
  • references/regional-conventions.md31.1 KB
  • references/writing-principles.md2.8 KB
  • SKILL.md7.2 KB

Origin and licence

Modified by PalateKit

Author
samber
Source
github.com/samber/cc-skills/tree/123cb155f5ab5751fc13c8027fbfa5eb0d3773c6/skills/press-release-writer
Licence
MIT

Notice

Version modifiée de « press-release-writer » (samber, MIT) : traduction française et fiche par PalateKit.

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Frequently asked questions

Does the skill need other skills?

No. It suggests running the text through an optional humanizer skill and points to two neighbouring skills for articles and newsletters, but it works alone with its reference files.

Can it write a release in French?

Yes, the agent asks which language to write in. The regional conventions cover several countries, France included, with their dateline and tone habits.