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Prospect company research brief v1.0.0

Use this resource to research a prospect company before reaching out

New

  • 412 downloads
  • 174 likes
  • 159 saves

Free

Install with the CLI

In a terminal, from the folder you want:

npx --yes palatekit@latest install prospect-account-research

With no option, the skill goes to ~/.agents/skills/; add --agent claude-code (or codex, cursor…) to target an agent.

First time: connect the CLI with

npx --yes palatekit@latest login

The agent frames your ideal customer profile, researches the company on the web or in the text you paste, then pulls signals from the last six months. It scores fit in a table and proposes two or three specific outreach hooks. You get a sourced brief with a suggested next step.

Mostly picked by

Updated November 2, 2026

Research brief on a prospect company: signals, fit and outreach hooks

Details

Works in
Install guides
Generates with
Your agent's model
Licence
Apache-2.0

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What you get

  • SKILL.md: the six-step research method
  • A fit table against your ideal customer with a strong, moderate or poor verdict
  • Outreach hooks drawn from dated signals

Good fit for

  • You are preparing a first contact with a target company
  • You want to know whether a prospect matches your ideal customer
  • You want specific hooks rather than generic ones

Not for

  • Writing the outreach message itself
  • Managing a book of existing customers
  • Obtaining non-public or personal data

Tags

  • prospecting
  • research
  • company
  • sales
  • icp

About

You say

"Research the company Acme and its marketing director: my ideal customer is e-commerce SMBs with 20 to 200 people."

Research brief on a prospect company: signals, fit and outreach hooks

Skill published by Anthropic under the Apache-2.0 license.

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Prerequisites

You bring
The company name or domain, and the contact if any and A description of your ideal customer and your offer

How to use it

  1. Install the skill in your agent
  2. Give the company name, the contact if any, and your ideal customer
  3. Read the brief and pick the suggested next step

Content preview

Files

  • LICENSE11.5 KB
  • NOTICE-PALATEKIT.md0.4 KB
  • SKILL.md9.5 KB

Origin and licence

Modified by PalateKit

Author
Anthropic
Source
github.com/anthropics/knowledge-work-plugins/tree/2574e29377c7173d0cecffef29a6ecbd7f8ccb5d/sales/skills/account-research
Licence
Apache-2.0

Notice

Version modifiée de « account-research » (Anthropic, Apache-2.0) : traduction française et fiche par PalateKit.

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Frequently asked questions

Do I need a CRM?

No. Without a CRM or enrichment tool, the agent works from web search or your pasted text and says what it could not verify. The duplicate check runs on a file you upload.

What about the mentions of other skills?

It names neighboring skills (draft-outreach, update-opportunity) for the follow-up, but does not depend on them to produce the brief.