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Turn brand strategy into visual direction v1.0.0

Use this resource to turn a brand strategy into a visual direction and logo brief

New

  • 492 downloads
  • 199 likes
  • 164 saves

Free

Install with the CLI

In a terminal, from the folder you want:

npx --yes palatekit@latest install visual-identity-creative-brief

With no option, the skill goes to ~/.agents/skills/; add --agent claude-code (or codex, cursor…) to target an agent.

First time: connect the CLI with

npx --yes palatekit@latest login

The agent converts strategic choices into visual guidance: mood, photography, illustration, color and typography. It also writes a logo brief and follows a mood board method. You get a document ready to hand to a designer.

Mostly picked by

Updated November 2, 2026

Card for the “Turn brand strategy into visual direction” skill

Details

Works in
Install guides
Generates with
Your agent's model
Licence
MIT

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What you get

  • SKILL.md: five visual direction frameworks and the strategy-to-visual method
  • reference/templates.md: logo brief and mood board templates

Good fit for

  • You are briefing a designer or agency on a new identity
  • You want to validate a visual direction before mockups

Not for

    Tags

    • visual identity
    • creative brief
    • art direction
    • mood board
    • logo

    About

    You say

    “Turn our premium accounting firm positioning into a visual direction for the logo brief.”

    Card for the “Turn brand strategy into visual direction” skill

    Skill published by mike-coulbourn under the MIT license, delivered in its original version.

    Show more

    How to use it

    1. Install the skill in your agent's skills folder
    2. Ask your agent to turn a brand strategy into a visual direction and logo brief
    3. Review and adjust the result

    Content preview

    Files

    • LICENSE1 KB
    • NOTICE-PALATEKIT.md0.5 KB
    • reference/templates.md20.3 KB
    • SKILL.md17.6 KB

    Origin and licence

    Listed unmodified

    Author
    mike-coulbourn
    Source
    github.com/mike-coulbourn/claude-vibes/tree/1f8b5083ab2406d71b16fbc06e80c21f4b1f1235/plugins/vibes/skills/visual-identity-direction
    Licence
    MIT

    Notice

    « visual-identity-direction » (mike-coulbourn, MIT) livré dans sa version d'origine : fiche en français et en anglais par PalateKit.

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