Every premium and members-only resource for $9.99/month, as a no-commitment subscription. See the plans

PalateKit

Sign in
Menu

Request a resource

Describe the resource you are missing in one sentence. We will email you when it is published.

0 / 280

A page, a video or an image online.

Unlock PalateKit

Unlock everything

Plan

Paying means accepting our terms of sale.

Secure payment by Stripe. Receipts and invoices sent by email.

Welcome back

Sign in to install, download or save this resource. A free account is enough for free resources.

Write direct sales copy the Dan Kennedy way v1.0.0

Use this resource to write sales copy that generates an immediate, measurable response

New

  • 310 downloads
  • 108 likes
  • 181 saves

Free

Install with the CLI

In a terminal, from the folder you want:

npx --yes palatekit@latest install direct-response-offers-copy

With no option, the skill goes to ~/.agents/skills/; add --agent claude-code (or codex, cursor…) to target an agent.

First time: connect the CLI with

npx --yes palatekit@latest login

The agent checks your copy against Dan Kennedy's ten rules, structures the offer around threshold resistance and writes urgency that does not feel artificial. You get an offer and sales copy ready to test.

Mostly picked by

Updated November 2, 2026

Card for the “Write direct sales copy the Dan Kennedy way” skill

Details

Works in
Install guides
Generates with
Your agent's model
Licence
MIT

Similar resources

View all

What you get

  • SKILL.md: ten-rule checklist and step-by-step writing method
  • Sections on offer structure, urgency and prompt examples

Good fit for

  • You are launching an offer that must generate measurable orders
  • Your brand campaigns produce no direct response

Not for

    Tags

    • direct response
    • offer
    • urgency

    About

    You say

    “Write the sales page for my cooking course with 20 places and a dated bonus.”

    Card for the “Write direct sales copy the Dan Kennedy way” skill

    Skill published by guia-matthieu under the MIT license, delivered in its original version.

    Show more

    How to use it

    1. Install the skill in your agent's skills folder
    2. Ask your agent to write sales copy that generates an immediate, measurable response
    3. Review and adjust the result

    Content preview

    Files

    • LICENSE1.1 KB
    • NOTICE-PALATEKIT.md0.5 KB
    • SKILL.md13.6 KB

    Origin and licence

    Listed unmodified

    Author
    guia-matthieu
    Source
    github.com/guia-matthieu/clawfu-skills/tree/4108f5c010ccaa8b5707fa05ca1d888ae167e548/skills/content/dan-kennedy-copy
    Licence
    MIT

    Notice

    « dan-kennedy-copy » (guia-matthieu, MIT) livré dans sa version d'origine : fiche en français et en anglais par PalateKit.

    User reviews

    –

    No ratings yet

    Loading reviews…

    Delete your review?

    Your rating and comment will be removed from the page.