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Reading paid media dashboards reliably v1.0.0

Use this resource to interpret your paid campaign results without fooling yourself

New

  • 466 downloads
  • 191 likes
  • 197 saves

Free

Install with the CLI

In a terminal, from the folder you want:

npx --yes palatekit@latest install paid-media-dashboard-reading

With no option, the skill goes to ~/.agents/skills/; add --agent claude-code (or codex, cursor…) to target an agent.

First time: connect the CLI with

npx --yes palatekit@latest login

The agent reviews your platform figures, compares attribution models and checks consistency across channels before any budget decision. You get a corrected reading of the results and a list of points to verify.

Mostly picked by

Updated November 2, 2026

Card for the “Reading paid media dashboards reliably” skill

Details

Works in
Install guides
Generates with
Your agent's model
Licence
MIT

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What you get

  • SKILL.md: reading method and common interpretation traps
  • references/: attribution models, reconciliation, incrementality tests and metric glossary

Good fit for

  • You are about to raise or cut a budget based on one platform's figures
  • Your per-platform reports do not match your sales

Not for

    Tags

    • paid media
    • attribution
    • roas
    • analytics

    About

    You say

    “Analyze my campaigns from last month: the reported ROAS doesn't match my revenue.”

    Card for the “Reading paid media dashboards reliably” skill

    Skill published by rampstackco under the MIT license, delivered in its original version.

    Show more

    How to use it

    1. Install the skill in your agent's skills folder
    2. Ask your agent to interpret your paid campaign results without fooling yourself
    3. Review and adjust the result

    Content preview

    Files

    • LICENSE1 KB
    • NOTICE-PALATEKIT.md0.5 KB
    • README.md0.4 KB
    • references/attribution-model-comparison.md7.3 KB
    • references/cohort-analysis-templates.md6.4 KB
    • references/common-interpretation-failures.md8.9 KB
    • references/dashboard-reconciliation-patterns.md6.5 KB
    • references/incrementality-testing-playbook.md7 KB
    • references/metric-definitions-glossary.md6.5 KB
    • references/platform-reporting-quirks.md8.8 KB
    • SKILL.md24.2 KB

    Origin and licence

    Listed unmodified

    Author
    rampstackco
    Source
    github.com/rampstackco/claude-skills/tree/9b90db257f7395fab76ff9bfcb808456709f6af3/skills/ads-performance-analytics
    Licence
    MIT

    Notice

    « ads-performance-analytics » (rampstackco, MIT) livré dans sa version d'origine : fiche en français et en anglais par PalateKit.

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